WOTTONCOOL is cotton wool with the first letters mixed up, if you haven’t realised.

This blog of fashion and inspiration – it’s kinda like our bubble, and we’re glad you managed to pop by.

We are Jo & Sarah, two girls from Singapore, and this is our attempt at taking fashion, and occasionally art, talking about it, mixing, jumbling, tossing it up and giving it a twist (who cares if it is new or not – Sarah says most people don’t actually think out of the box anyway. Jo nods).

We hi-fived and locked pinkies after Qiu Hao’s Something Growing Show at the Singapore Fashion Festival on 30 March 2008 to
start a little something that will eventually see us staging a fashion collection in seven years’ time.

Hoping it will materialize, and hope to see you then! But meanwhile, do stay with us.


  1. Hi Jo and Sarah,

    Your blog is really interesting. 6 more years to 2015!!! Work hard and your dreams will come true!


    I have linked you guys. Do link me too.

    Regards, JoYs


  2. heyy i like your site! came here after seeing your article in urban. are you guys from ij? i think i’ve seen you before!



  3. Hi girls!!! i just found you through Green laundry which i found through fashion Nation! and i just want to congratulate you!!! i just love your blog! Another favorite blog from Singapur to add to my list!!! Keep doing this amazing job that inspire all of us!

    kisses! I want to visit Singapur just now!!!! well next year I´m going to China I hope i can take some vacations to Singapur! 🙂


  4. heyy Jo and Sarah!

    Thanx for dropping by our NOOKA section at PERCENTILE.

    Remember to join our NOOKA Asia facebook fanpage for more of our product updates, events and promotions!


    Mlab Concepts Management


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